Alan Gow has signed a deal that will see him continue as British Touring Car Championship (BTCC) series director for a minimum of three more years. The Australian confirmed the deal during the championship's annual awards ceremony.

Gow first took the helm of Britain's premier domestic series in the 1990's lifting it to new levels and after a spell away returned to the championship in 2004. This latest extension will allow him to preside over the latest change in the series' history with the introduction and integration of the new NGTC-spec cars which begins next year.

“The BTCC is a phenomenal sporting arena to be in and its future has never looked more secure or as exciting,” enthused Gow. “I very much look forward to playing my part in its success over the next three years.”

As well as his BTCC role Gow has also been appointed as president of the FIA's Touring Car Commission, however, Gow insists that this new post will not reduce his commitment to the BTCC as “it enters the next exciting chapter of its illustrious history.”

Gow's renewed commitment to the series joins ITV's deal to televise the BTCC for a further three years, aiming to build on the 14 million viewers it drew across the 10-event 2010 calendar.