Ford's Technical Director will take part in one of the world's toughest and most gruelling motorbike events in an attempt to raise money for a children's medical research charity. Christian Loriaux from the Ford Abu Dhabi World Rally Team will fulfil a lifetime’s ambition by riding in the International Six Days Enduro (ISDE) race in Finland.

Loriaux will represent Belgium’s national team on board a KTM 250 EXC two-stroke bike in the oldest and most prestigious off-road race in the sport’s calendar. Up to 500 riders from 30 countries will compete in the Kotka-Hamina region of southern Finland from 8 – 13 August, where riders will face almost 1500km of special tests.

The 44-year-old has prepared for the race by competing in three enduros, in the British, Scottish and French championships, all in the space of five weeks and can't wait to take part in the ISDE.

 “This race is so tough that simply finishing will be one of the biggest physical challenges I have faced in my life,” said Loriaux. “For the last 20 years I have ridden enduro races around Europe, with the dream that one day I would attempt the ISDE. That has now become a reality.”

Loriaux's inspiration for taking part was to raise money for Sparks, a British-based charity founded by professional sports people to fund medical research to improve children’s health.

 “As well as coping with the physical demands, I wanted to use my participation to raise money for a children’s charity. I’ve chosen Sparks and I’m fortunate enough to have attracted considerable sponsorship from a wide range of partners.”

“All the money raised will be donated directly to Sparks, and I’m truly grateful to the support of so many people and companies who have donated to such a worthwhile cause,” added Loriaux.

Loriaux has set up a website page where donations can be accepted for Sparks. It can be found at