London Calling: F1 live on the streets of the capital this Wednesday


F1 hits London for some live action. Credit: Octane Photographic Ltd

Formula 1 will take to the streets of London on Wednesday 12 July, for a special live event to be attended by all ten current Formula 1 team’s, ahead of the British Grand Prix this weekend.

The event, which is being held to welcome in a new era of F1 under Liberty Media, will see Formula 1 teams, drivers, and headline music acts take to a live stage in Trafalgar Square, in what is set to be a full on fan experience.

The show, which has been kept under wraps for months amidst security concerns, will kick off with a F1 Schools and Innovation Showcase from 12pm – 4pm. The aim of which will be to introduce children of all ages, young adults, teachers and parents to the jobs available in Formula 1, Science, Technology, Engineering and Maths (STEM), should they wish to pursue a career in the sport or related areas.

This part of the proceedings will also see F1 Schools Ltd, F1 Student and Dare To Be Different (D2BD) on hand to give talks and advice to interested parties, and fun activities will be held for younger children, including racing simulators, pit stop challenges and remote-control racetracks.

The F1 Live London Show and Parade will then follow, and that is when the party really gets started!

From 5:30 pm onwards, Trafalgar Square is set to come alive, with appearances from Formula 1 stars of past and present, alongside other yet to be announced celebrity guests.

The National Gallery will see its front lined with show cars, whilst a spectacular moving display, going from Whitehall up to Trafalgar Square and back again, will also provide an awe-inspiring spectacle.

There will be music as well as a number of interviews with F1 drivers and leading figures in the sport, giving fans the best chance yet to get close to their heroes and idols.

Speaking on the official Formula 1 website, Managing Director of Commercial Operations at Formula 1, Sean Bratches, is thrilled they were given the go ahead to hold this unique night of entertainment for everyone to enjoy.

“F1 Live London is the most striking example yet of Formula 1’s evolution this year.

“We feel there is no better way to celebrate the exciting season we have had so far than to have this landmark event in London on the eve of the British Grand Prix.

“This is all about giving our fans the opportunity to get closer to the teams, cars and drivers they love.”

Mayor of London Sadiq Khan, said he was excited to be holding such a prestigious event on his doorstep, which will see fans of all ages and backgrounds come together.

“F1 Live London is a brilliant opportunity to show young people in our city that learning about science and engineering can provide them with fantastic careers, and can be great fun.

“It will also bring fans of all ages and backgrounds together to celebrate a sport they are passionate about and in which Britain is a world leader.”

F1 fans who are unable to attend the event can watch the action live from 6pm BST on www.f1.com/F1live, www.youtube.com/formula1 and on the Sky Sports F1 channel.