United States Fan Base ‘Bigger’ than what Liberty Media Expected – Carey

by Aaron Gillard

Chase Carey says that the fan base of Formula 1 in the United States of America is bigger than expected, with plans still afoot to expand it’s presence in the country.

The American executive of Liberty Media, the corporation that brought Formula 1 last year, admits the aim is to expand the sport in America, with plans in the pipeline to add a second race alongside the Circuit of the Americas in Texas, which currently plays host to the United States Grand Prix.

Chase insists that F1 has a ‘five-year plan’ linked with the US but says there is no rush to add a second venue to the calendar.

“I don’t want to criticise Bernie Ecclestone, because he did many things very well.” said Chase talking to Germany’s Auto Bild“But I think he went too much for short terms deals. So if you want to go to New York, it takes time and good planning.

“Previously, Formula 1 worked in so far that you sign a contract and leave the rest to the promoter. But this is no longer possible.”

Since taking over F1 from Ecclestone and previous owners CVC Capital Partners, Carey has cited destination cities to host a Grand Prix, with rumours early on in the season of a potential race to be held within New York or Las Vegas.

“You have to capture people’s imagination. You don’t do that with Phoenix, but in New York or Miami. We can already see the first signs, as since we have increased our commitment to social media, we are already seeing more feedback from the US.” Chase added.

“There is a bigger fan base there than we thought.”

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