Scott Speed will race with backing from Rockstar this season after the energy drink firm announced it had inked a deal with the former F1 star.
Speed, who was previously sponsored by Red Bull in single seaters and NASCAR, will wear a Rockstar-branded helmet in all motorsport competitions this season. However, it is yet to be confirmed whether his Volkswagen Andretti Rallycross car will sport the firm’s colours, as is the case with team mate Tanner Foust.
Speaking of the new partnership, Speed was thrilled to be joining up with a brand that is prominent in the ever-developing world of action sports and action motorsport.
I’m super excited to be working with Rockstar Energy Drink,” Speed said of the new partnership. “It’s great to partner with a company that is so committed to so many different forms of racing. I love what they’re doing right now with us in rallycross and with their efforts in supercross and off-road truck racing — and everywhere else. I’m happy to be part of the team.”
Rockstar is already a prominent presence in the VARX team thanks to long-time client Foust – Credit: Justin Kosman/Red Bull Content Pool
“Scott is an amazing driver who has been successful at a lot of different racing disciplines,” added Rockstar Energy Drink marketing director Michael Kelso. “He’s extremely talented and a great ambassador for our brand. We’re proud to add another champion to our roster this year.”
Speed’s first event as a Rockstar Energy Drink athlete will be the opening round of the 2016 Red Bull Global Rallycross season in Phoenix on May 21 where he will be looking to kick off his title defence in style by winning the series first ever visit to the state.
“Last year was the first full year with the new Beetle GRC and we put a lot of work into making the car reliable and strong,” said Speed. “Now we’re able to focus on making it faster and I’m excited to see how all our hard work is going to pay off. I think we’ll be on full attack from the first race.”
