Ball Racing Developments (BRD) have won the Motorsport Technology of the Year Award at the annual Professional MotorSport World Expo Awards Gala Dinner in Cologne after developing PureTech Racing.
For over 16 years, BRD have developed and supplied simulator training and engineering to some of the World leading race teams and drivers. They are Technology partners with teams including Carlin, I-Sport and DAMS.
PureTech Racing was created to provide the most advanced motorsport racing simulation technology to a wider, consumer market. The PTR Racing Centre opened in May near Gatwick Airport, providing 10 full motion racing simulators allowing racing action at over 1.5G to the general public.
The awards reward the innovative thinking and hard work of the motorsport industry and recognised the important development role that simulation technology is playing in the sport. Konas Jarlmark, Race Engineer for KEO Racing and member of the judging panel said;
“BRD has helped make vehicle simulators available and affordable to the racing industry. Ten years ago, these were either institutional installations with a multi-million dollar price tag, or a computer and a joystick. Now, a serious formula team can use them for driver practice on unknown tracks, or to investigate the car control skills of different drivers in a repeatable environment, helping in driver selection and development.”
The Technology Award was collected by Managing Director Nik Ball and Technical Director Tim Ball:
”We are delighted to receive the Motorsport Technology of the Year Award and this is recognition of the tremendous effort and hard work put in by all of the staff at Ball Racing Developments in developing PureTech Racing. PureTech Racing is about making motorsport more accessible to a new and wider audience and is the fusion of the most advanced racing simulation technology with real world racing utilising the same technology which BRD has developed for championship race teams, so drivers can directly compare their performance to current real world drivers, making the experience truly authentic. We are very grateful to have won this prestigious award and it is also recognition of the increasingly important development role that simulation technology is playing in motorsport.”
