Over 30,000 trade visitors from 50 countries are expected to visit this year's Autosport International Show (January 12-15). The show, at Birmingham's NEC is Europe's largest motorsport trade exhibition.
As well as guest appearances on the show's main stage Autosport International will also play host to announcements and unveilings from some of the biggest businesses in motorsport.
Paul, Lord Drayson – the former Science at Technology Minister, and keen racer – will open the show before his own company, Drayson Racing Technologies, unveils its all-electric race car the Lola-Drayson B12/69EV to the public. The car will be on display throughout the four day show after its initial launch at the Motorsport Industry Association (MIA) International Low Carbon Racing Conference, held at the NEC the day before Autosport International opens.
A myriad of component manufacturers will be present at the show with several debuting new products and expanded ranges at the show.
Transmission specialists Quaife Engineering will show off two new products at the show – a heavy duty six-speed sequential gearbox designed for high-powered cars both on and off the race track, and a front differential that comes with a lifetime guarantee – even for race use.
“Autosport International is always a key part of our strategy,” explained Sharon Quaife-Hobbs, Director of Quaife Engineering. “There are lots of networking opportunities, so the show is a perfect chance for us to generate new relationships and develop new business. The show has been a major event for us at Quaife for a number of years now; I can't imagine starting the year any other way.”
Away from the important trade role the show plays in Britain's multi-billion pound motorsport industry, the public days of the show will include interviews with Force India F1 driver Paul Di Resta and Red Bull team principal Christian Horner.
BTCC star Jason Plato will host the show in the Live Action Arena, played out on the UK's largest indoor tri-oval course and featuring – among race cars representing a spectrum of disciplines – the first public appearance of United Autosports' GT3 McLaren MP4-12C.
A ticket to Autosport International also includes entry to The Performance Car Show powered by PistonHeads.com, the exhibition dedicated to road cars.
Public tickets for January 14-15 are available from £30 for adults and £19.50 for children aged five and over. . For more information call 0844 581 1420 or visit www.autosportinternational.com.