Caterham's Drift Arena at the 2011 Autosport International Show
Caterham will again be providing thrill and spills for visitors to Autosport International at the Birmingham NEC on January 12-15.
Taking centre stage among the brand's involvement is a custom built indoor drift course that – over the four days of Europe's biggest motorsport show – will give thousands the chance to sample the power and control of a Caterham from the passenger seat alongside a professional driver in Hall 4 of the exhibition.
As well as the noise and speed of the drifting several cars from Caterham's growing range will be on static display. These include the famous Seven as well as the SP/300.R sports prototype that was launched twelve months ago at the 2011 show.
A Caterham branded F1 car will also be on display.
“Having nearly our full 'family' of race cars come together like this is very exciting for us,” said James Drake, Caterham Cars’ Marketing Manager. “Only the GP2 car is missing but we've so much going on at the stand and at the live action arena that we just couldn't pack it all in.”
“I'm sure that any motorsport fan will be impressed by the growing line-up of Caterham vehicles but Caterham has always been about much more than 'cars on carpet' and our live action arena will bring all of that motorsport prowess to life for visitors.”
As well as increased involvement in the highest echelons of racing the company will announce a new grass roots racing program at the show.
