Autosport International 2015 have teamed up with ALCATEL ONETOUCH to host an interactive Wheel Change Challenge when the show gets underway in January at the Birmingham NEC.
Motorsport fans will be able to find out how hard it is for mechanics in Formula 1 during a pit stop with an against-the-clock challenge with the possibility of winning prizes including ALCATEL ONETOUCH smartphones and tablets awarded to the fastest tyre changes from each morning and afternoon.
The retro garage-style stand will be near the main entrance of the show, and will include a live leaderboard, and the UK & Ireland Country Director of ALCATEL ONETOUCH William Paterson was delighted to be able to provide this opportunity to motorsport fans at ASI15.
“We’re thrilled to be putting motorsport fans in the heat of the battle with the ALCATEL ONETOUCH Wheel Change Challenge at Autosport International,” said Paterson.
“At ALCATEL ONETOUCH we pride ourselves on making the latest technology available for all – the Wheel Change Challenge allows us to interact with a new audience who are interested in technology in a fun way. With great prizes on offer, such as our POP 7S tablet, F1 fans will be able to keep up with the sport using the latest technology.”
Autosport International Show Director Ian France welcomed ALCATEL ONETOUCH to the show and believes the Wheel Change Challenge will be an additional focal point for motorsport fans.
“We get a lot of feedback from fans about how much they enjoy the interactive elements of Autosport International and this new partnership with ALCATEL ONETOUCH will add to the day’s enjoyment,” said France.
“The new ALCATEL ONETOUCH Wheel Change Challenge will be a great opportunity for the attendees to be hands-on and get a taste of what it’s like to be in a highly competitive motorsport environment, where races are often won and lost, while competing for fantastic prizes.”
Tickets to Autosport International are available from £32 for adults, with children’s tickets priced from £21 and children under five years admitted for free. For tickets, visit www.autosportinternational.com.
