Help for Heroes, one of the country’s most high-profile charities, will be represented in the British Touring Car Championship and across its support categories next season as part of a new motorsport initiative #RacingforHeroes.
The new initiative, the brainchild of Stirling Motorsport Management’s Peter Thorpe, will be represented on the BTCC, Michelin Ginetta GT4 Supercup, Renault UK Clio Cup, Porsche Carrera Cup GB and MSA Formula grids with five different drivers.
The #RacingforHeroes team is aiming to help rehabilitate sick and injured military personnel through motorsport, with the long-term goal of establishing a BTCC team comprising solely of military veterans, as well as raising funds and awareness for the charity.
“We, as a group, are so proud to launch such an exciting team into British motorsport in support of Help for Heroes,” said Thorpe.
“#RacingforHeroes was designed to change the way partnerships in Motorsport work, my vision was to maximise the outcome of a sponsorship engagement for all involved while offering a truly remarkable reason to be part of it.
“Being able to offer companies such a multi beneficial opportunity for their PR and marketing platforms, support young British Racing talent and support the recovery of our wounded, injured and sick veterans does just that.”
Current Renault UK Clio Cup vice-champion Josh Cook will step up to the BTCC, though with which team and car is yet to be announced, while 2013 Clio Cup champion Josh Files will make a long-awaited switch to the Porsche Carrera Cup GB.
Tom Butler will step up from the Michelin Clio Cup Series to the Renault UK Clio Cup, former Radical racer Zac Chapman will join the Ginetta GT4 Supercup, and Jessica Hawkins will tackle the new-for-2015 MSA Formula series.
The cars in each championship will be identically branded with the #RacingforHeroes livery, as will the drivers, engineers, team personnel and support staff.
“When Stirling Motorsport approached us with the exciting idea for #RacingforHeroes, we knew immediately they shared our passion and ‘can-do’ attitude,” added Bryn Parry, CEO of Help for Heroes.
“The team is committed to fundraising and providing opportunities for our wounded through motorsport. We wish them every success and hope British racing fans will get behind the team.”
For more information head to www.racingforheroes.co.uk and follow them on Twitter @RacingforHeroes.