MAPFRE joins Renault Sport as a partner

Credit: Octane Photographic Ltd.

Renault Sport Formula 1 Team have announced that MAPFRE will join the team as a partner for the 2017 Formula 1 season.

MAPFRE are Spain’s leading insurance company with over 37 million clients worldwide, the brand will appear on the livery of the Enstone-based outfit’s 2017 challenger which will be launched on Tuesday in London.

Managing Director for Renault Sport Racing, Cyril Abiteboul hopes Renault can reward MAPFRE in 2017 with their performance.

“I’m very pleased that MAPFRE is making its Formula One debut with us,” said Abiteboul. “MAPFRE is targeting expansion on a global level and our F1 team is an excellent platform to reach this objective.

“MAPFRE is a great brand with a solid understanding of sponsorship; it is well equipped to add value to their partnership with us. We hope to reward them in 2017 with a strong step forward in performance. Finally, historical affinities between Renault, F1 and Spain are once more alive thanks to this partnership.”

Vice Chairman for MAPFRE, Ignacio Baeza, believes this partnership will give them the opportunity to get closer to Groupe Renault and cooperate on innovative insurance solutions.

“At MAPFRE we are targeting expansion of our global presence,” said Baeza. “So this exciting new partnership with Renault Sport Formula One Team provides a perfect synergy for us.

“MAPFRE is a company with global solutions, so our support of the team in Formula 1 enables us to promote our brand values worldwide, in an effective manner. We are very excited with our expectations of the team’s new car and the season ahead.

“Finally, the partnership is an opportunity for us to get closer to Groupe Renault and to cooperate on innovative insurance solutions at a time when the automotive industry is more and more connected and close to its customers.”